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Cup comes with a heat activated thermochromic label and a QR code.
March 17, 2017
By: DAVID SAVASTANO
Editor, Ink World Magazine
Huhtamaki Foodservice Europe-Asia-Oceania introduced Adtone, a single-use paper cup with digitalized connection. The Adtone cup comes with a heat activated thermochromic label and a QR code with programmed link to customer’s website. The new digitalized connection makes the single-use paper cup a perfect media for smart device centered promotional campaigns. Consumers interact with a coffee cup for several minutes at a time and pay attention on what is printed on it. Adtone cup delivers the ...
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